Cloud MDM

Informatica Cloud MDM a SAAS master data management application, natively built and deployed on the platform. With Informatica Cloud MDM, our clients are able to harness powerful data quality capabilities within their Salesforce environment. Cloud MDM de-duplicates, cleanses, and consolidates data from back-office systems and builds hierarchies in any instance of Salesforce. Our customers worldwide in manufacturing, financial services, recruitment, and retail rely on Informatica Cloud MDM to provide them with a single view of their customer in Salesforce.

Some of the advantages of Cloud MDM experienced by our customers:

  • Increased sales productivity with more complete and accurate account and opportunity data.
  • Higher marketing return on investment (ROI) with accurate segmentation and campaign delivery.
  • Ability to manage account hierarchies to gain visibility into the real value of each customer.